How Tim uses a forecast as a compass for De Online Dealer

Tim Rietkerk, owner of car company De Online Dealer, made his dream a reality: thanks to a financial forecast, a sustainable growth plan, and the advice of accountant Frank Hop, his business grew so significantly that he was able to quit his regular job and now runs a successful enterprise full-time.

How Tim uses a forecast as a compass for De Online Dealer

Tim had a clear ambition: to turn his passion for cars into his full-time profession by establishing his own business. He had already been selling cars for about three years alongside his regular job, but wanted to take the leap to become a fully independent entrepreneur. But how do you approach that? The transition from selling a few cars on the side to running a fully operational car company is not exactly simple.

Questions for which Tim enlisted De Jong & Laan:

  • What is a realistic and sustainable growth plan?
  • How do I finance the growth of my business?
  • When is the right moment to quit my job?
Frank Hop
Frank Hop Partner

How has de Jong & Laan Helped?

1. Analysis of the current situation

Discuss topics such as:

  • How many cars are currently in stock?
  • What are the monthly costs and income?

2. Setting the ambition

Discuss topics such as:

  • Where does Tim want to be in 1, 3, and 5 years?
  • How many cars does Tim need to sell to run a healthy business?

3. Developing a business plan

All ambitions were translated into a concrete business plan. Tim described the entrepreneurial part, Frank provided the financial explanation.

4. Arranging financing

Tim and Frank explored financing options and engaged in discussions with various parties.

5. Forecasts and strategy

With the gathered input, Frank prepared a forecast . The visual representation via a financial dashboard provides insights into De Online Dealer's status and serves as a compass for the future.

The result

  • Successfully raised financing in a short period of time.
  • Expanded stock from 15 cars to 30 cars.
  • A visual, financial dashboard with real-time insights.
  • A solid foundation and a clear image of the company.

Next steps

Tim and Frank are looking ahead together, already considering the following questions:

  • When is it time to hire staff?
  • When is it time to rent extra space for larger stock?
  • What investments are needed to grow even further?

About De Online Dealer

De Online Dealer is a dynamic car company from Elburg where everything revolves around experience, passion, and customer satisfaction. Founder Tim Rietkerk started De Online Dealer with a dream: to make people happy with their perfect car. He did this on a small scale alongside his regular job.

logo de online dealer

Are you facing a challenge as well?

With a clear vision, a well-defined plan, and a sustainable approach, De Online Dealer is on its way to even more success! We at de Jong & Laan are happy to support this. Are you also facing a challenge with your organization? Feel free to contact us.