Sell: CookieFirst
CookieFirst was founded in 2019 by Dutch brothers Kees and Tom van den Bos as a company that provides consent management tools for apps and websites across Europe and North America. CookieFirst serves clients directly, as well as through digital agencies and resellers, providing services including consent banners, cookie scanning, and cookie policy generators.
iubenda and team.blue
Ultimately, the acquisition was executed by iubenda, an Italian company acquired in 2022 by Belgian-Dutch hosting group team.blue.
iubenda is one of Europe’s leading providers of consent management and privacy compliance tools, while the group operates globally with a team of over 140 highly qualified professionals, supporting more than 100,000 clients in over 100 countries.
Europe’s most trusted digital services group
team.blue is a leading digital partner for businesses and entrepreneurs across Europe, comprising more than 60 successful brands and serving 3.3 million SME clients. It offers a one-stop solution for web hosting, domains, e-commerce, online compliance, lead generation, and application solutions, supported by more than 2,500 experts. team.blue’s vision is to make online business easier by shaping technology and delivering innovative digital products and services.
This transaction underscores team.blue’s commitment to privacy and compliance as it continues its pursuit of becoming the most trusted digital services group in Europe.